![\"Crypto](\"\/wp-content\/uploads\/2022\/11\/kriptostartap-dna-predlagaet-zashhitit-blokchejnom-pravo-sobstvennosti-na-predmety-roskoshi-cf0ecd7.png\")
<\/p>\n<\/p>\n
\t \t\t\t\tDNA startupu z Wielkiej Brytanii wprowadzi\u0142o na rynek rozwi\u0105zanie techniczne, kt\u00f3re ma pom\u00f3c rozwi\u0105za\u0107 narastaj\u0105cy problem podrabianych luksusowych artyku\u0142\u00f3w w sprzeda\u017cy detalicznej.<\/p>\n
\n\t Zesp\u00f3\u0142 DNA zapewnia, \u017ce technologia umo\u017cliwi natychmiastow\u0105 weryfikacj\u0119 niemal ka\u017cdego produktu fizycznego. Rozwi\u0105zanie opiera si\u0119 na cyfrowym paszporcie DNA (Native Asset), kt\u00f3ry jest chroniony na platformie blockchain Kadena i zawiera w porz\u0105dku chronologicznym histori\u0119 przeniesienia w\u0142asno\u015bci, a tak\u017ce inne wa\u017cne informacje o produkcie.\n<\/p>\n
\n\t W przypadku marek luksusowych paszport DNA tworzy nowe i bardziej znacz\u0105ce po\u0142\u0105czenie z konsumentami, kt\u00f3re trwa przez ca\u0142y cykl \u017cycia produktu.\n<\/p>\n
\n\t Technologia umo\u017cliwia markom tokenizacj\u0119 sprzedawanych przez siebie d\u00f3br luksusowych w celu zwalczania podrabiania oraz umo\u017cliwia firmom promowanie produkt\u00f3w i nagradzanie ich w\u0142a\u015bcicieli za lojalno\u015b\u0107.\n<\/p>\n
\n\t DNA zaprojektowa\u0142o swoj\u0105 technologi\u0119 z my\u015bl\u0105 o masowej adopcji, zach\u0119caj\u0105c marki do migracji do us\u0142ug Web3 bez konieczno\u015bci budowania w\u0142asnej \u201edu\u017cej i z\u0142o\u017conej\u201d infrastruktury blockchain.\n<\/p>\n
\n\t W 2021 r. trzech producent\u00f3w d\u00f3br luksusowych \u2013 Louis Vuitton, Prada i Cartier \u2013 po\u0142\u0105czy\u0142o si\u0142y, aby walczy\u0107 z podrabianiem i weryfikowa\u0107 autentyczno\u015b\u0107 towar\u00f3w za pomoc\u0105 blockchain. Wsp\u00f3lny wysi\u0142ek ma na celu da\u0107 klientom pewno\u015b\u0107, \u017ce kupowane przez nich produkty s\u0105 oryginalne.<\/p>","protected":false},"excerpt":{"rendered":"
\u0411\u0440\u0438\u0442\u0430\u043d\u0441\u043a\u0438\u0439 \u0441\u0442\u0430\u0440\u0442\u0430\u043f DNA \u0437\u0430\u043f\u0443\u0441\u0442\u0438\u043b \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u043e\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0435, \u043f\u0440\u0438\u0437\u0432\u0430\u043d\u043d\u043e\u0435 \u043f\u043e\u043c\u043e\u0447\u044c \u0440\u0435\u0448\u0438\u0442\u044c \u0440\u0430\u0441\u0442\u0443\u0449\u0443\u044e \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0443 \u043f\u043e\u0434\u0434\u0435\u043b\u043e\u043a […]<\/p>\n","protected":false},"author":1,"featured_media":95602,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[3],"tags":[],"class_list":["post-95601","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crypo"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/tor-corporation.com\/pl\/wp-json\/wp\/v2\/posts\/95601","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tor-corporation.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tor-corporation.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tor-corporation.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tor-corporation.com\/pl\/wp-json\/wp\/v2\/comments?post=95601"}],"version-history":[{"count":0,"href":"https:\/\/tor-corporation.com\/pl\/wp-json\/wp\/v2\/posts\/95601\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tor-corporation.com\/pl\/wp-json\/wp\/v2\/media\/95602"}],"wp:attachment":[{"href":"https:\/\/tor-corporation.com\/pl\/wp-json\/wp\/v2\/media?parent=95601"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tor-corporation.com\/pl\/wp-json\/wp\/v2\/categories?post=95601"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tor-corporation.com\/pl\/wp-json\/wp\/v2\/tags?post=95601"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}